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The most common writing mistakes I see as a copy editor
Whether you're in the writing industry or just looking to improve your skills, here are the most common errors that I come across.
Mar 23, 20215 min read


Newsrooms are the new norm. Here's what you should have on yours
Utilizing a newsroom to the fullest extent can make a huge difference in the number and quality of media placements you're able to get.
Mar 22, 20213 min read


International Women's Day: #ChooseToChallenge in PR
Each year there's a theme and it's #ChooseToChallenge this year. Here's what I'd like to challenge in public relations.
Mar 20, 20215 min read


7 ways to optimize your LinkedIn profile
Now, I spend lots of time on LinkedIn working on my own profile and growing my professional network.
Mar 19, 20216 min read


Media training 101
As you can imagine, everyone has their own take on tips and tricks for media training, but there are a handful of cardinal do's and don't's.
Mar 17, 20216 min read


Unpaid internships: To apply or not to apply?
Internships, often graduation requirements for many marketing, and public relations majors, typically fall into one of two categories.
Mar 15, 20213 min read


Giving your two weeks notice: How to do it and leave on a good note
The saying "two week notice" isn't a law or but it is a best practice. It's a ubiquitously accepted amount of time to transition.
Mar 3, 20213 min read


Finding joy in passion projects: Just as helpful to your professional life as to you personal one
All of those things are indeed important and relevant but I found myself up against a pretty sizable writer's block. Then one day it hit us.
Feb 7, 20212 min read


Writing an effective pitch email
But how does one write a great pitch? It's easier said than done but there are a few guidelines that can help boost your success rate.
Jan 29, 20213 min read


How to write an effective cover letter
There's no one formula for writing a cover letter but there are definitely tips and tools you can use to make your writing better.
Jan 29, 20214 min read


You think you deserve a raise. Now what?
Positioning yourself to be considered for a raise takes planning, hard work and good relationships with your bosses.
Nov 28, 20203 min read


Changes to media during the pandemic aren't going away any time soon
COVID-19 has undeniably changed our world in almost every way. How the media functions now is no exception.
Nov 9, 20202 min read


The value of diversity & cultural awareness in public relations
It's increasingly important for PR professionals to thoroughly understand the importance of effectively communicating diversely.
Oct 16, 20203 min read


How to make your resume better
Finding a new job is a full-time position and keeping up with it all can be a challenge. Here's some tips to improve your resume.
Oct 9, 20203 min read


How to write an effective press release
It's important for all public relations professionals to know how to whip up a compelling release in very little time.
Oct 2, 20203 min read


Two years in media relations: What I've learned thus far
The fast-paced work environment solidified things and taught me more in the first few months on the job than anticipated.
Sep 4, 20202 min read


Looking good in a virtual interview
Zoom, Skype, FaceTime are now your first shot at making a good first impression, but it's easier said than done.
Aug 21, 20203 min read


The art of the interview
Making a good impression is a soiree of professionalism, confidence and a touch of personalization to seal the deal.
Aug 21, 20203 min read


Up your writing game to elevate your blog
There's no formula or best kept secret to writing great content, but there are some industry tips that can bump any blog to the next level.
Aug 14, 20203 min read
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